Topics grow, small packing service in Meta, at a rapid pace where users are attracted to the application on their competitors such as X. During the company’s profits in the fourth quarter on Wednesday, CEO Mark Zuckerberg revealed that Threads now has 320 million users per month (MAUS) up to 300 Million last month. The application had 275 million active users per month in November.
The increase in MAUS, although humility is an indication that the threads keep their position as a preferred platform for many users amid a crowded scene of social media applications, including Bluesky, Mastodon, X and others. In comparison, Bluesky suffers from a slowdown in growth, with an increase of less than 10 % a month in December 2024, after a noticeable growth of 189 % in November, according to the Analysis Company. Bluesky now has a total of 26.44 million users.
In addition, Zuckerberg indicated that the threads add more than a million daily records.
Meta attracts more users to interconnected indicators by providing features regularly such as schedule of publications and allowing people to see the number of views on their individual posts. In addition, it seems that Meta may look forward to taking advantage of the arrival of medium themes with a new advertising experience in the United States and Japan.
During the Wednesday call, Susan Lee, Meta Financial Director, Susan Lee, highlighted that the threads make several updates to her recommendations, which aim to “give priority to more modern posts, the surface content of the great creators, and ensure people see more content from accounts “They follow,” they said.