Emily Gitins has been related to adolescence.
The sector is, after all, one of the most pollutants in the world. According to some sources, it is responsible for approximately 10 % Endocrusal emissions Earth and More than 20 % From all water waste.
However, people still want more, quickly.
“The way we consume today is a big problem,” Gitz told Techcrunch.
In 2021, Gittins cooperated with Ryan Rowe to launch Archive, a company that provides brand and traders programs so that they can create resale platforms Designed for every work He wants needs and needs, including a spot that people can sell to used clothes for each other.
Competitors include TVE and Treet, which also creates online re -sales for brands to sell used elements. Archive says its product is different because it can support global brands across different continents.
The features of the archive include smart pricing and product food; And warehouse management to deal with intake, processing, reform and loyalty; It also provides tools to analyze profits and costs and allows brands to connect them to their own tools and share data. Archive already works with more than 50 brands, including New Balance, The North Face and Oscar De La Renta, says Gettins.
There is an enormous opportunity in the public used market, which is expected to be expected It amounted to 73 billion dollars By 2028 in the United States alone, according to the re -sale report by the retailer. This share of the fashion industry is expected to increase, As I mentioned the guardianEspecially among young people and anyone else looking for more environmental options and budget.
This is what I persuaded VCS to invest the B series of $ 30 million, led by Energize Capital. Among the other investors are LightSpeed Venture Partners, G9 Ventures and Bain Capital. Archive 54 million dollars of total financing so far. Archive will use the new financing to increase the development of resale programs and more products innovation.
Another good sign for the resale of clothes is An increased legislation in a number of states This encourages this, such as the New California Responsible Textile Law, as well as similar legislation in Europe.
“We have exposed the concern about the re -sale of human meat eating in full standards,” Gittes added. “We are in a scaling mode with many of our brands and we are excited to launch resale for many new brands in 2025.”
